You need to be able to track, consolidate and compare partners' performances to understand how they deliver the best results. Drill down and see insights like never before. The faster you can find out what really drives results, the faster you can optimize towards growth.
Effective Communication is the cornerstone of Loyal and Engaged Channel Partners. Communication needs to be simplified, timely and contextual. This must encourage open dialogue and provide opportunity to share feedback & ideas.
Every Channel Partner is Unique. Behavioral insights can help Brands deliver personalized campaigns and boost partners' performances.
Brands can easily launch, schedule, quickly coordinate and monitor the performance of every Channel Partner.
Effective collaboration, knowledge transfer and training of Channel Partners can enrich the customer experience. Training should be adapted keeping in view the needs of individual Partners. Leverage Emerging techniques such as Simulation, Role Play, Peer Learning and Audio-video content for lasting impact.
True loyalty is emotional and irrational. Let your Loyalty Program be more than be about earning points. Provide them with personalized rewards and recognize their unique contributions to the organization. Make them feel like they're part of an exclusive community.
Brands need to transform the experience they deliver to partners— one that will help partners be more responsive to and create stickiness among end customers.
Paired with the right combination of rich internal and external data, analytics and machine learning can enable Brands to boost Partner Performance- And personalize campaigns and sales support
Send small reminders in form of Nudges to drive specific behavioral outcomes.
Leverage Gamification to reinforce desired behaviors such as Service Levels, Responsiveness and Relationship.
Recognize Channel Partners with real-time rewards as they achieve milestones.